Push- and pull marketing – digital
The goal of every company should be to sell products or services to their customers. Finding the right sales strategy to reach this goal might be difficult for some companies. In general, there are two marketing approaches that can be used: the pull method and…
Account strategy in social media
Many companies have already recognized the benefits and the necessity of a social media strategy. Regardless of whether you operate in the B2B or B2C segment – contacting potential customers through social media platforms is very easy and fast. Before getting started on Facebook and…
The use of cryptocurrencies in business as means of payment
Cryptocurrencies are not only limited to private investors – an increasing number of companies are taking advantage of the benefits that come along with more than 1500 digital currencies and their technologies. There are numerous applications of this new form of payment. The following article…
Rise of the cryptocurrencies
Cryptocurrencies are gaining popularity every day, especially since prices increased rapidly at the end of 2017. The following article is listing the benefits of cryptocurrencies and explaining the technology that is making them a success. Decentralized One of the biggest advantages of many cryptocurrencies is…